The Ultimate Guide to Selling your Home Privately in South Africa!

So the market is perfect, and you want to sell your home? Perhaps you’re immigrating, or maybe you just need to upsize or downsize to accommodate your family’s needs…

But you feel that:

• Selling a house is time-consuming and stressful 😩
• Selling a house requires expert knowledge 📚
• Selling a house includes a hefty commission to a Real Estate Agent 💸

❗ Wrong, wrong, wrong 🙅‍♂️

What if we told you that these are all complete myths and that:

• Selling a house can be done quickly and it can be fun 🥳
• Selling a house is so easy that anyone can do it 😌
• Selling a house does not require a Real Estate Agent 🤯

Which means no hefty commissions and savings of hundreds of thousands of Rands, seriously 🤑

Hi 👋 We’re the Saker’s…

All of our lives we’ve been brainwashed into thinking that we can’t sell a house without a Real Estate Agent. From clever bus stop adverts, to stories from friends and family, to countless branded “For Sale” signs outside of homes, it’s something that has been engrained in us since childhood and we’ve never questioned it.

We whole-heartedly believed this fact, until we started buying and selling our own homes. That’s when we discovered an amazing secret…

You don’t need a Real Estate Agent to sell your home 🤫

Preposterous! How can this be? I know what you’re thinking, it’s not possible, or it’s incredibly difficult to sell a house without a Real Estate Agent. But let us convince you, starting with the most important reason of all…

You’re saving money, and lots of it!

Real Estate Agents charge up to 8% commission to sell houses, with an average of 5% commission in South Africa. Our latest home sold for R3.47 million, that equals about R180k in commission alone 😬 That’s a lot of moola that could be used towards:

• Transfer duties on your next home 🏡
• A new vehicle 🚙
• Or even a yearly getaway for a family of four, for the next 4 years! 🏖

Our experience has also shown that Real Estate Agent’s generally will underprice your home so that they can:

1. guarantee a sale to keep a good track record and
2. earn their commission as quickly as possible.

Before our latest house sale, we decided to get a few Real Estate Agents to evaluate it so that we could start with a base point. They priced our home at R2.95 million. In the end, we sold our home for R3.47 million…

If we had used a Real Estate Agent to sell our home, we not only would have lost R520k from the selling price but we would also have had to pay them 5% in commission. In the end, by not using a Real Estate Agent, we saved a total of ~R667k 🤯

How many other South African’s are throwing this life-changing amount of money away. Don’t be a fool!

Here’s another important reason why not to use a Real Estate Agent…

You’re saving valuable time!

Contrary to popular belief and based on our experience, using a Real Estate Agent does not save you time, it actually uses up more of your time! And time is money!

Here are a few examples where using a Real Estate Agent sucks up your time:

• Initial meeting and appraisal
• Phone calls arranging viewings
• Cleaning and preparing your house before each viewing (we’ve had friends that have had over 10 separate viewings - that’s a lot of cleaning!)
• Meeting or phone calls to discuss offers and offer conditions
• … and the list goes on.

And believe it or not…

Everything a Real Estate Agent can do, you can do!

With our Ultimate Guide you could do everything that a Real Estate Agent can do, and more!

For example:

• Market research and pricing ⇒ We’ll show you the simplest and most effective method ✅
• Photography ⇒ We’ll give you great tips on how to get the most beautiful photos of your home for cheap ✅
• Listing Description ⇒ We’ll help you draft a clear and concise description ****✅
• Marketing ⇒ We’ll show you how to do what the pro’s do with next to no effort at all ✅
• Viewings ⇒ We’ll show you how to do handle these in the most cost and time-effective way ✅
• Documentation ⇒ We’ll include offer to purchase templates drafted by professional attorneys ✅
• Legal Requirements ⇒ We’ll help you become compliant with minimal effort and cost ✅
• Negotiation ⇒ We’ll give you tried and tested negotiation tactics, guaranteed to maximise your selling price ✅

So what are you waiting for?!

We’ve sold multiple properties privately and helped many people to do the same. Along the way we’ve gathered insights that have saved us and others hundreds of thousands of rands. So naturally we thought it was time to share it with our fellow South Africans. That’s why we created this Ultimate Guide!

In our Ultimate Guide, we'll take you through the entire process step-by-step, from preparing your home to negotiating with buyers. With our actionable insights, you'll be able to sell your home quickly and for the best price possible. And guess what? You’ll have fun doing it 😛